The Question:
How can access improve the design, navigation and functionality of the Office of Fair Trading’s website while tailoring it to the specific needs of the online audience?
The Answer:
Conduct research to gain an understanding of the audience’s requirements, current site design, functionality and navigation. Then use research findings and technical expertise to ensure a smooth transition in accordance with government guidelines.
The Result:
By working in conjunction with OFT’s technical agency and implementing code into the existing CMS, the website was successfully re-launched on time, on budget, and with the original goals achieved.
"We are very happy with the service that we received from Access. They offered expert online knowledge, developed a good understanding of our audience and online requirements, and made sure that the project as a whole covered the requirements specified in the research and original brief. They were flexible, professional and approachable, understanding change requirements and ensuring that designs met all client requirements."
Dave Johnson – eComms Manager
